What is the nature of business? Is it the so-called new retail, banking, finance, and entertainment that everyone sees? Or another layer of abstraction, like Jack Ma said, to help thousands of small and medium-sized sellers, so that there is no difficult business in the world? In fact, these are all derivatives and tools of business for a hundred years, and they are all generalized applications based on the essence of business. Helping tens of millions of small and medium-sized enterprises is just a means, and making the world easy to do business is just a slogan.

The real purpose is to generate revenue based on this. So the essence of business is revenue? No, revenue is just to facilitate business convenience. I think the essence of business is exchange, or the desire to exchange. So revenue is just for the convenience of Fax List exchange, just like the generation of money. If there is no difference in objects in the original form of human beings, it will not arouse people's psychological changes and touches, and will not trigger the desire to exchange. Then no business was born. The difference between things and things endowed by nature leads to exchange, which promotes the development and generalization of business step by step.

If things are truly unified, differences are smoothed out, and everyone is equal, then business will regress. This is a bit like a planned economy, where equality is enforced by people's will, and everyone will have no desires. At the same time, people's inertia also stifles creativity. Therefore, socialism may really be caused by the self-driving of human beings after a high degree of civilization.